Billbee acquires Replyco, expands platform ecosystem

Billbee, a leading cloud-based e-commerce multi-channel SaaS solution used by over 18,000 small and medium-sized online retailers, today announced its acquisition of Replyco, a bootstrapped UK-based e-commerce helpdesk platform that helps merchants better manage their customer support.

Billbee is bootstrapped and Replyco is Billbee’s first acquisition. With the acquisition, Billbee expands its existing SaaS-based e-commerce ecosystem, which has so far focused primarily on automating the ordering process and after-sales.

Billbee’s self-service approach enables every online shop to map, control and report on all relevant e-commerce processes. Connections to over 120 common sales platforms, shipping providers, accounting tools and many other e-commerce relevant systems make Billbee the “Swiss army knife” in e-commerce. With its software, Billbee ensures improved data transparency, traceability and simple order processing across all sales channels.

“The acquisition of Replyco enables us to offer our customers not only the automation of ordering processes, but also the optimisation and automation of their customer service, a common pain point of many of our customers. Similar to us, Replyco is a self-service software specifically tailored to the needs of e-commerce and ideally complements our existing offering. Together we can enable more merchants to enter online selling and facilitate the further professionalisation of established online merchants. In this way, we ensure more diversity in e-commerce in Germany and beyond,” said David Pohlmann, CEO Billbee.

“At Replyco, our mission has always been to provide a dedicated helpdesk solution that meets the unique requirements of modern online retailers. Through the merger with Billbee, we will be able to expand our reach and help even more merchants streamline their customer service operations, including working with thousands of Billbee customers. We are thrilled to become a part of Billbee’s ecosystem and look forward to executing on our shared vision,” said Artem Verovenko, CEO Replyco.

Carlsquare acted as exclusive financial advisor to Billbee.